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Responsible for analytical deliveries to a portfolio of major clients within the Soft Drinks, Savoury Snacks, Tobacco and Frozen Food categories over the years worth over £1.5 million contract value per annum. Holding regular presentations to senior stakeholders in the client's Insights, Brand and Category Teams, based on marketing briefs. Managing one direct report in 2018-2019 and continuously liaising with various partner departments on analytical projects. Contributed to the development of the Nielsen Client Academy and internal subject matter expert on complex calculations, data visualization and reporting solutions.

Working with clients on-site or remotely on various data visualization projects with Tableau and Alteryx. Tableau coaching, dashboard development, advising on data source structure, data cleaning with Alteryx, managing business stakeholders. Also helping our clients via the company’s Support Desk and educating the professional community via blog posts.

The corporate champion of Alteryx. Leading marketing information reporting projects from start to end, from data collection, harmonization and cleaning to Tableau reporting and launching in the business. Developing the corporate marketing information site, publishing new reports on Tableau server and educating, training business partners.

Managing local and regional marketing information reporting needs, also being point of contact for the regional team. Primary contact for the Top Team regarding pricing models, business development potentials and portfolio optimization calculations. Supporting the corporate planning process with complex market understanding.

Brand Manager on Nescafé Cappuccinos in 2006 and Market Research Specialist in 2003-2005.

In-depth retail performance analysis for our clients paired with regular presentations.